Unirope Celebrates 20 Years in Western Canada

Unirope Limited’s Edmonton, Alberta facility has passed the 20-year milestone, making it the Mississauga, Ontario-headquartered company’s second oldest location.

Unirope is a specialist in the manufacture, distribution, testing, certification, and inspection of high-performance wire rope and rigging products. It has three facilities — the third is in Montreal, Québec — which combine to deliver a service nationwide and to select customers in the U.S. and Europe.

Justin Brown, president at Unirope, said: “From the start, our goal was simple: when a customer needs something, we have it and can deliver it right away. Alberta customers expect straight talk, reliable service, and real results. That’s how business is done here — and we respect that. Our team in Edmonton operates with that same mindset: no excuses, just solutions. We’ve built long-term relationships because customers know they can count on us when it matters most.

“The team is exceptional — highly skilled, hands-on professionals who understand the realities of Western industry. They take pride in their work and know their customers personally. That local knowledge and experience make all the difference. They don’t just supply products; they help solve problems.”

The checkpoint represents a celebratory convergence, with this year marking the 70th anniversary of headquarters, while Montreal also reaches two decades since inauguration in 2027. The legacy is built on early realization that Alberta is the heart of Canada’s heavy industry. Whether it’s oil and gas, construction, or mining — lifting and rigging are essential for keeping these industries moving.

Unirope Limited’s Edmonton, Alberta facility has grown from being a high-performance wire rope supplier into a center for advanced lifting technologies.

Brown added: “Edmonton is a cornerstone of our Canadian operation. It exemplifies our long-term commitment to Western Canada both geographically and strategically. The branch is quick, capable, and customer focused. It shows what can be accomplished when investing in local people, local skills, and long-term relationships.

“Our goal was to be more than just a supplier shipping product from afar. We wanted to be present locally. We wanted to employ Albertans, directly support projects, and respond promptly to customer needs. Opening in Edmonton allowed us to accomplish exactly that. Alberta has many capable suppliers of standard rigging products, like web slings. But we concentrate on engineered solutions and specialized products that go beyond the traditional. We invest in technology, manufacturing capability, and technical expertise so we can support complex lifts, higher capacities, and performance-driven applications. That is what defines this branch. Not commodity rigging, but solutions built to meet demanding industrial applications.”

Unirope Limited’s Edmonton, Alberta facility has been delivering engineered rigging solutions and specialized products for 20 years.

The foundations in Edmonton are thusly set in stone. Unirope remains driven by quality and responsiveness. What has evolved is the scope and sophistication of what the company does. Edmonton has grown from being a high-performance wire rope supplier into a center for advanced lifting technologies. Today, it manufactures Slingmax Rigging Solutions® Twin-Path® and Helix® slings and supplies other engineered rigging solutions, utilizing the most modern roundsling machine in the company’s fleet.

“The new equipment has improved both speed and precision,” enthused Brown, “Allowing us to meet demand more efficiently, while maintaining the highest quality standards. It also strengthens our ability to serve customers who value locally manufactured, high-performance rigging solutions.”