{"id":11678,"date":"2023-04-14T01:10:45","date_gmt":"2023-04-14T01:10:45","guid":{"rendered":"https:\/\/www.findadistributor.com\/news\/?p=11678"},"modified":"2023-04-17T12:38:59","modified_gmt":"2023-04-17T12:38:59","slug":"a1a-recruits-kabalen","status":"publish","type":"post","link":"https:\/\/www.findadistributor.com\/news\/a1a-recruits-kabalen\/","title":{"rendered":"A1A Recruits Kabalen"},"content":{"rendered":"

A1A Software LLC<\/a> announces that Bruce Kabalen, a crane industry veteran, has been named to the newly created position of vice president sales and marketing.<\/p>\n

Kabalen comes to A1A Software<\/a> from Link-Belt Cranes, where he recently retired following a successful 25-year career with the company.<\/p>\n

Most recently, Kabalen was the manager of marketing and technical communications for Link-Belt.<\/p>\n

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Bruce Kabalen has been named to the newly created position of vice president sales and marketing.<\/p><\/div>\n

During his tenure, he was the driving force in creating the company\u2019s web-based customer portal, where he led efforts to create 3D parts pages and imagery while managing the technical publications group.<\/p>\n

\u201cIn 2008, Bruce was instrumental in the collaborative launch of 3D Lift Plan with Link-Belt to its customers, and again in 2013, to release iCraneTrax as Link-Belt\u2019s telematics solution,\u201d said Tawnia Weiss, president of A1A Software<\/a>.<\/p>\n

\u201cBruce has been a valuable partner with A1A Software<\/a> for many years. His vast experience utilizing web-based tools to deliver information and online training is in perfect alignment with the future of A1A Software<\/a> as we move to application-based platforms,\u201d added Weiss.<\/p>\n

Kabalen will apply his knowledge of the crane market to increasing market penetration for 3D Lift Plan, iCraneTrax, and related products. He will also oversee A1A Software<\/a>\u2019s trade show, advertising, and marketing planning.<\/p>\n

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Bruce Kabalen is a crane industry veteran.<\/p><\/div>\n

\u201cMy career has been based in technology with the last 25 years in the crane industry, so I can\u2019t think of a better fit for my skillset than A1A. Our products have always been cutting edge and the new product suite and VR products even surpass what A1A<\/a> has done in the past,\u201d said Kabalen.<\/p>\n

\u201cI am really pumped about the prospects and innovations over the coming months and what folks saw at Con-Expo is just the beginning.\u201d<\/p>\n